2.5 million coverage views. #worldafroday


The first global celebration of Afro hair took place on the 15th of September 2017.

400 children participated in a new world record for the largest hair education lesson teaching the science and self esteem of afro hair. 

World Afro Day was a huge success not just with everyone who attended but also it really caught the imagination and engagement of people internationally.

We had tribute comedy sketches on Instagram, and US Support from Jidenna, Today Show Presenter Sheinelle Jones and the cast from the US Series Blackish tweeted their afros and support.


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Highlights from the inaugural World Afro Day events in London

with the largest hair education lesson

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 World Afro Day largest hair education lesson at Church House in  Westminster, London 

World Afro Day largest hair education lesson at Church House in  Westminster, London 

 Former Miss USA Deshauna Barber

Former Miss USA Deshauna Barber

 World Afro Day Founder Michelle De Leon

World Afro Day Founder Michelle De Leon

 400 school children attended

400 school children attended

 US Berkley Professor Angela Onwuachi-Willig, Duke Professor Trina Jones and Iowa Professor Wendy Greene.

US Berkley Professor Angela Onwuachi-Willig, Duke Professor Trina Jones and Iowa Professor Wendy Greene.

 Participating children at World Afro Day

Participating children at World Afro Day

 Celebrity hair stylist Vernon Francois with attendees

Celebrity hair stylist Vernon Francois with attendees

 Michelle De Leon, founder of World Afro Day receiving the Record Setters World Record for largest hair education lesson

Michelle De Leon, founder of World Afro Day receiving the Record Setters World Record for largest hair education lesson

 Celebrity hair stlylst and hair expert Vernon Francois with Michelle De Leon, Founder of World Afro Day

Celebrity hair stlylst and hair expert Vernon Francois with Michelle De Leon, Founder of World Afro Day

 Interactive hair education lesson

Interactive hair education lesson

 US Berkley Professor Angela Onwuachi-Willig, Duke Professor Trina Jones and Iowa Professor Wendy Greene.

US Berkley Professor Angela Onwuachi-Willig, Duke Professor Trina Jones and Iowa Professor Wendy Greene.

 Record Setter judicator with founder of World Afro Day Michelle De Leon and daughter

Record Setter judicator with founder of World Afro Day Michelle De Leon and daughter

 Former Miss USA Deshauna barber with students.

Former Miss USA Deshauna barber with students.

 Celebrity Stylist Vernon Francois with students

Celebrity Stylist Vernon Francois with students

 Founder Michelle De Leon with Record Setters judicator 

Founder Michelle De Leon with Record Setters judicator 

 Daughter of Michelle De Leon, Founder of World Afro Day 

Daughter of Michelle De Leon, Founder of World Afro Day 

 Schools and scores of children at World Afro Day

Schools and scores of children at World Afro Day

 Careers and curls talk panelists

Careers and curls talk panelists